He is the undisputed ambassador of Italian design and style in the world. Architect, designer, curator, he launched many young creatives who have now become international stars. With the Cappellini company he produced iconic pieces, still today "long sellers".

He is the art director of Superdesign Show and curator of SuperCampus who will present at Superstudio during the design week 2021.
Cappellini tells us in video how the Covid emergency has in fact created a new way of imagining and inhabiting space, of living and communicating. Renewed habits, smart working, an unprecedented concept of time that we will find in the SuperCampus project, with the best Italian and international design.

Watch the full video on Superstudio Tweb Youtube channel : youtu.be/nZYy4hCViho 

We gladly resume here the manifesto of the important furniture industry, made in Italy flagship that like fashion, with the pandemic of coronavirus is in a dramatic situation and that needs quick and wise decisions of the Government. Furniture and design, together with fashion, are symbols of the country and the main actors of photographic, trade fair, cultural, communication and events activity of Superstudio. We join them in this appeal.

"Let's reopen Made in Italy": the manifesto of FederlegnoArredo

"Let's reopen Made in Italy": this is the title of the eight-point manifesto drawn up by FederlegnoArredo, published on Saturday 11th April in some of the main Italian newspapers.

With this appeal to the government the Federation, which represents wood and furniture industry, calls for the safety of workers to be safeguarded without compromising even more the survival of an excellence of our country. We will briefly look at these eight points of the Manifesto by FederlegnoArredo.

•  Plan and formalize the reopening date of the entire wood-furniture industry with all its Ateco codes to avoid losing orders and international relations that risk to favor, irremediably, competitors of other currently open countries such as Germany and France... 

Since he created Alchimia, the movement that in the 70s created the counter-design breaking all the rules, has experienced the many facets of the designer’s profession, he wrote, taught, invented, built, designed, helped, entered the museums of half the world and dedicated himself to many initiatives in order to help with art-therapy the weakest, the marginalized, the invisible. In everything he is guided by a strong focus on social. We asked him:

- After this pandemic, what will happen to design?

For a long time many people asked me almost daily what would be the future of design, art, architecture, aesthetics, ethics... To reply I had equipped myself with a glass sphere in front, bought at Ikea, and I must say that since then I was much more believed.
So I said, for example, that we would go from paranoia to schizophrenia, from production to reproduction, from meta-theory to linguistic games, from utopia to heterotopy, from hierarchy to anarchy, from alienation to decentralization, from design to chance, from metropolis to counter-urbanization, from authority to eclecticism, from synthesis to antithesis, from price to no cost. 

While many wonder: but how will our life change "after"? we did not realize that we have already slipped into the uncertainty of tomorrow, anticipating a sea change, years before this happened naturally with all the  predictable  consequences.
If we think that as soon as we enter phase 3 of the emergency, social distancing, face masks, glasses, gloves, disinfectant, lockdown, are words to forget maybe we are hopeless  optimists. At least until a treatment or vaccine has been found for this insidious virus.
What are now annoying tasks have all the aura to became unwelcome habits that should be learned to live with even now. Let's dematerialize, forgetting hugs and kisses, laughter and karaoke, dinners and trips with friends. But also the reassuring visits of the family doctor, the pampering of the hairdresser and the beautician... 

Superstudio has always had an attention for the relationship with customers and suppliers who have often become friends. A feeling that those who frequent Superstudio are well aware of.
This time Superstudio received a tangible sign of affection from a design exhibitor: the Diseno Idea Limited in Hong Kong sent a lot of protective face masks to make sure that our staff did not remain without individual protections.
With the typical practicality of Hong Kong within a few days we were delivered. A gesture that fills our hearts with hope for a future where human relationships are still the most important value. A big "Thank You!" to Hong Kong friends!

Oblong Contemporary Art is the new contemporary art gallery based in Forte dei Marmi and Dubai opened at the end of 2019 by gallery owners Paola Marucci and Emanuela Venturini. International vision, bridge between the West and the Middle East, famous artists, quality works. Among the artists also Flavio Lucchini, president of Superstudio Group, but a refined sculptor from thirty years. For this strange cloistered Easter, the best wishes from friends for whom art is the reason for living.


Watch the full video: youtu.be/60TFsyiKCP8

Dear Giorgio,
I remember like you when fashion, a small and little considered thing in Italy, began to grow and become a beautiful, big, ours, serious thing, which brought into play all hopes and creativity. We have seen it transform and create the made in Italy and we have given it the best. We, Flavio and me and our collaborators, from the magazines we gradually created and directed, Vogue, L'Uomo Vogue, Donna, Mondo Uomo, Moda... You, first with Sergio who we are still missing, and then with all the others your excellent first-time collaborators, Rosanna, Leo, Silvana, Irene, Giovanna and many others. You never stopped. Since you were already appreciated as an assistant of Nino Cerruti, and then from those few rooms in Corso Venezia that saw your first fashion show, to the already important venue in via Durini, up to your empire ...

We start today to present architects, designers, planners who have been, are and will be protagonists of our events related to design during the various Design week or other occasions. A roundup of the most famous names, an appointment here every Thursday.

Very young in 1980 was already in the Memphis group, together with other boys who would become protagonists of Milan in 2000. Aldo Cibic, counted by Domus among the one hundred best architects in the world in 2019, ten years before was at superstudio 13, with a small temporary living unit in the parking lot, with green spaces and vegetable garden. But at the time of coronavirus he's meditating on a new project, to be presented again to Superstudio. Meanwhile, he has left a mark in zona Tortona with Savona18 Suites hotel, an innovative hospitality project that lives among its iconic ...

Armani, Prada, Versace, Dolce&Gabbana, Gucci, Trussardi, Moncler, Zegna, Benetton ... and many many more. They are the big of fashion that we meet every day at Superstudio 13, our photo studio where they make their very blinding shooting. For once, all united in a generous gesture that wants to help Italy in the terrible situation of the coronavirus. King Giorgio was the first with a millionaire donation that showed the way to other brands and also among the first to reconvert all his companies to produce lab coats and medical devices for hospital workers because "all Giorgio Armani is sensitive to this reality and is close to all of you: from the stretcher bearer to the nurse, from general practitioners to all specialists in the sector. I am personally close to you". Prada donated two complete intensive care stations ...

We are all fine, with our hearts gripped by anguish every time news of the evolution of this terrible health situation reaches us. The world is locked, it's not know up to when. The hope and the desire to get back to life as usual keep us active, busy, focused, open to the new possibilities that the incredible reality that surrounds us today has shown us: forcing us to reinvent our lives and remodulate the scale of values. Family, affection, love in the first place. And consequently the house, rediscovered as the shelter that does not betray. Then, in random order, the work we have learned can be done on the couch, on a bench, on vacation, without fixed hours and physical chains, but mental stimulation only. Studies, which don’t take you away from teachers and classmates, only you see them in two dimensions, on the screen. Friends ...