The terrible news of the recent events in Afghanistan, with the corollary of deaths, injuries, violence and especially women denied and violated in their rights, cannot fail to reopen a wound in the whole world and also in us. 

For this reason we recall the work of Flavio Lucchini who already in 2010 denounced desires and dangers under the Afghan burqas with a series of works inspired by them, presented during the 54th edition of the Venice Art Biennale, 2011. Then, there was curiosity, investigation, irony, hope. Today no more. With the opening of the new FlavioLucchiniArt Museum at Superstudio Più, the mystery and the message of the female dress, from Haute Couture to Burqa, is again in the foreground, with the complicity of art...

Finally on sale the book by Gisella Borioli DESIGN SUPER SHOW-2000/2020 evolution and mise en-scène of design at the Superstudio in Milan. The books tells the transformation of design from physical object to future project from the perspective of who has experienced the phenomenon firsthand. The last twenty years in 520 pages, 750 images, 70 meetings with the protagonists. 

Among the other publications published or edited by Superstudio you can see and buy also Il Destino-I had to be a farmer but I met fashion, autobiography of Flavio Lucchini, The Vogue Lesson: from fashion to art, all the works of Flavio Lucchini, text by Luca Beatrice, edited by Gisella Borioli, published by Skira. And again Cooking Couture, stories of fashion, food, art, by Gisella Borioli with Giovanni Gastel and Matias Perdomo, Marsilio Editore for Amazon...

Since its inception Temakinho has always been attentive to the relationship with nature and since 2016 it has been the first chain in the world certified Friend Of the Sea. The dishes of its chefs have always been born from the union of Japanese culture with that of Brazil. 

And it is exactly from this union of cultures that Nikkei cuisine was born, in which the Japanese who emigrated to Brazil adapted to the lifestyle, fruit and vegetables of South America. This is the reason why we decided to present ourselves with the Temakinho Truck at the Superdesign Show with a selection of dishes prepared with love and inspired by the rhythms, colors, aromas and joy of Brazil, consistent with the claim “Japanese food the Brazilian way! “. The menu is the soul of the brand. For this event besides roll, temaki and petiscos (the famous Brazilian tapas), you can taste caipirinhas, prepared with the organic cachaça Mais Amor, produced in Brazil for Temakinho.

A video-photo exhibition to pay homage to the great photographer and poet recently deceased. The research works and the special relationship that linked him to the couple Lucchini-Borioli and to their initiatives has never been interrupted, since the beginning of his career. 

From the first cover to fashion that is mirrored in design, to the first travel pictures for Donna and the television version for Nonsolomoda by Canale5, from the magic of elaboration and post-production to the art photos and the videos. Until the direction of "La Moda in Altro Modo", a movie about the evolution of fashion and fashion publishing from the '60s onwards, visible here. It was in his youth that Gastel laid the foundation for his style by working exclusively with his mentors for Donna and Mondo Uomo. And later collaborating with them for books and exhibitions. This tribute highlights some unknown aspects of his career and the first steps in the world of fashion and art.

Special charity sale of design objects that speaks of love and friendship. 

A bench declaring its love offered by Slide, a pouf-sculpture in the shape of a pierced heart and giant champagne caps to celebrate the birth of Superstudio Maxi, both by Gugliermetto Experience. Illustrated hearts for the two “decor frames”: revolutionary paintings that incorporate the frame by NC Design, one with the delicate design of Giulio Cappellini, the other with a pop graphic work. The charity sale profit will be entirely to the no-profit association Itaca, engaged in a project that deals with mental health of teenagers, so affected by the pandemic.

DanceHaus is a reference point for dance study and production, founded by Susanna Beltrami.

On 5, 6 and 9 September DanceHaus presents a site specific and long durational performance together with video installations and talks. 5 non-stop hours during which the spectator walks with 40 performers along the different "islands" of Superstudio Maxi to discover diverse languages, techniques, knowledges and the relations between dance, design, space, photography and video. As completion, some institutional videos of DanceHaus and fragments of the project Art Heritage Exchange, which was born from a collaboration between DanceHaus and Eurasia Dance Project International Network, directed by Stefano Fardelli.

Paper sculptures or design objects? Sinuous shapes and fragile material become something more in the hands of the artist.

​​​​​​​UFF the sound and the word of a blow. A good breath with some “F” more to mess up sheets and drawings of an artist’s workshop, mine. What follows: a microcosm of forms and visions in small and large format. Paper obviously that I investigated for more than twenty years and other similar lithe materials, presented in strips or lamellas. UFF design is the common base of several things: a small well-made artifact, an all-round sensory experience, an object at hand, an idea that speaks with other ideas and with space. After a confusion of sheets and drawings, we produce an inventory of things that have nothing to do with the practicality of what is usually called design, they are the possibility of having and providing a real, playful and surprising imaginary. Daniele Papuli 

Flavio Lucchini, visionary and innovator as entrepreneur, art director, editor, architect, artist has tried everything, successfully, tying his name to the creation of the most important fashion magazines and Superstudio itself, of which he is founder and designer. 

Yes,… fashion. He loves it so much to make it eternal through grandiose works, different from each other, witnesses of an era. He quitted printed paper for the sake of art, to which he dedicated himself in the last thirty years. Divine, the great golden sculpture at the entrance is a symbol of beauty, genius, planning, the art of making. The four pearlescent Ghosts, whose bodies seems to have flown away, tell the essence of the dress and its mastery. The cheerful Dolls are pop works smiling at girls not yet women, naive and provocative together. These are just a few of the hundreds of works made in his atelier. The inauguration of the FLAVIOLUCCHINIART MUSEUM is currently in Via Tortona 27 in a building of Superstudio Più.

The re-birth of Superstudio Maxi from an abandoned steel factory to a spectacular new exhibition center through the abstraction of photographic language by Luca Gilli, who tells his experience on the construction site from the first to the last day. Courtesy Paola Sosio Contemporary Art.

Different instances are expressed during the evolution of ideas and confrontation in the design agora. They must be composed in the sign of functions and téchne, in the sign synthesis that follows thought and anticipates body and light of what will be. Passages dressing  sensitivity and imagination, which lead virtual beyond physical place, in a space/time special for that architectural complexity that began its own real affirmation...

The Gugliermettos arrive at Superstudio Maxi with their self-produced and unconventional design, continuing to shape POP ideas, molding them into unconventional and ironic seats. 

Enlarged suggestions (Nodone, with Franco Mello), idioms and modern icons (La Bum, seating on a bomb), love promises (Ailoviu), tributes to great artists (Magritte) wishes of celebrations (Tappo in a special Superstudio version) remain the driving force behind this family DNA that transforms polyurethane into iconic shapes. After- sought craftsmanship steps are researched and experimented by covering the products with latest generation high-performance elastic fabrics. Also the YOUMELLOW sofas, presented in the ANTIDESIGN section by Gianni Arnaudo, are produced by Gugliermetto Experience.