An exhibition created suddenly on the thread of memory and gratitude for the great designer and unforgettable friend, only a few years apart in age. Flavio Lucchini celebrates him with "Thank You Giorgio" which, in the Atelier of the FLA, his personal Museum, pays tribute with works born in thought of him.

The sudden passing of Giorgio Armani, beyond having left the fashion world and beyond in the greatest dismay, highlighted how deep the influence of the great creator has been not only among his closest collaborators and those nearest to him, but, as testified by the presence of the 16,000 people who came to pay their respects at the funeral chamber, has touched other areas of society and work, broadening the message of his ethics and vision.

25 years after its debut as an avant-garde fair right at Superstudio Più, and later expanded into other spaces along the outer stretch of Tortona Street, the so-called "Tortona Fashion District", WHITE SHOW confirms itself as the stage for trends and an unmissable event.

WHITE SHOW is one of the most important fashion fairs in the Milan scene, aligning in September and February with women’s collections from established brands and new talents through presentations, fashion shows, installations, special guests and moments of networking, scouting and cultural reflections. In the next September edition, among the more than three hundred exhibitors present, iconic brands and vibrant collections of newness, an exclusive selection of international names will stand out, including Spanish brands and many others from all over the world, carefully curated by White together with ICEX.

Plug-Mi returns on September 20-21 at Superstudio Maxi: the festival dedicated to Gen.Z that immerses you in creativity and the future.

Fans of urban fashion, trap music, gaming, art, and everything that is part of the Gen.Z vibe, mark these dates: September 20 and 21, because Plug-Mi comes back with a super full immersion of street culture! Organized by the Fandango Creators Club, the festival is a true lineup of pop-up stores, artistic collections, streetwear, concerts, sports, workshops, creative labs, and much more. An event that celebrates the roots of urban culture and the values that represent your generation: inclusion, identity, limitless creativity. Among the brands and artists involved, last year there were Nike, Patta, New Balance, and stars like Ghali and Shiva: this year too get ready to see lots of culture, style, and novelties with the “secret guests” and announced artists including Enny P, Tormento, Nitro, Johnni Marsiglia, MadMan, Abbi 6ix, Lil CR, Faneto, Melons, and many more.

Goldwell is ready to revolutionize the world of color with the launch of a global experience where the community of hair professionals comes together to collaborate, connect, and create. A production by Mazzini Eventi.

Milan – The hairstyling world is preparing for an unmissable event: the launch of Colorsphere by Goldwell, a brand of Kao Salon Division, a leading company in professional consulting, innovative products for hairdressers, international hairstylist support, and creative training. The event will take place on September 14 and 15 at Superstudio Più and Superstudio Maxi in Milan. Two days of total immersion in the industry, featuring runway shows, masterclasses, and live demonstrations by top stylists from around the world. The program will also include the Global Creative Awards, celebrating the most innovative talents in the sector. The focus will be on professional color, with in-depth sessions on new techniques, sustainability, and creative empowerment.

Two testimonies from those who knew him well. Giorgio Armani began his career as a fashion designer towards the end of the 1960s as assistant to Nino Cerruti and founded his own line in 1975 with the help of art director Flavio Lucchini, who launched him in his influential magazine L’Uomo Vogue. Gisella Borioli was Lucchini’s assistant and followed Giorgio’s first steps in the world of men’s and women’s fashion, working with him on his first photo shoots and interviews. 

Three friends whose lives often crossed paths, even when Armani chose via Bergognone as the location for his Teatro and his Museum, right in the area between Superstudio 13 and Superstudio Più. In their autobiographies, Flavio and Gisella recall how young Armani became King.

Museums, Research Centers, Archives, Galleries that preserve treasures of imagination and the art of making. Seven examples of how creativity is the driving force behind the social and cultural transformation of Milan, all concentrated within a few hundred meters and born and grown in just a few years. Starting with our Superstudio Più in 2000.

In a stretch of road of just a few hundred meters lies the most interesting vision of Milan’s contemporary creativity. A short section of Tortona Street, which was once a district of large factories and workshops leading towards the outskirts, today reveals itself as a true open-air museum, telling through seven extraordinary places how art and design have transformed this area in just a few years into an epicenter of innovation and culture, thanks to the vision and passion of its protagonists. An invitation to a journey through the seven museum and cultural stops of Tortona Street.

The most iconic creative spaces open their doors to those looking to establish their headquarters here: fashion, design, technology, art, communication, education, creativity in all its forms. Light, prestige, energy. Places that have seen major successes come to life and continue to inspire those who choose them.
Now available:
• Offices and showrooms ranging from 130 to 600 sqm, featuring terraces, open spaces, and exhibition halls.
• Exclusive locations at Superstudio 13 (via Forcella 13) and Superstudio Più ( via Tortona 27).
• Integrated services: elevator, in-house bar-restaurant-catering, rooftop, garden, art galleries.
• Flexible contracts: short-term or long-term rent.
For info and visits: 
info@superstudiogroup.com 
or amministrazione@superstudiogroup.com

Since 2002, WHITE has aimed to break down barriers, fostering more effective communication between the market and international creative organizations. It supports cutting-edge, eco-conscious brands that explore fashion languages in unexpected ways—languages to which White Resort adds a fresh expression. The art-filled spaces of the venue offer yet another layer of perspective.

The next edition of White Resort, taking place from June 21 to 23, returns once again to its original home: Superstudio Più, Via Tortona 27 , in the heart of Milan’s creative district.
It’s an unmissable opportunity to discover emerging trends, with brands from around the world ready to share innovative, original, and personalized stories. International professionals and buyers will find not only the most appealing new entries, but also valuable business opportunities, scouting connections, and meaningful networking.

The Google Cloud Summit kicks off today at Superstudio Più, one of the most highly anticipated events in the world of technology and innovation — and who better than Google to narrate the future of this sector? A day dedicated to new digital possibilities, with talks, meetings, and keynotes led by industry professionals, along with social moments designed for networking.

There will be themed sessions, demos, and case studies showcasing how Cloud technology is transforming the future of businesses and communities: international experts, partners, and companies will explain how AI and data analysis have become essential tools in driving real digital change. Superstudio Più becomes the starting point of a journey — one towards understanding and adopting technologies that are reshaping our present. A path made of strategic visions, creativity, and open dialogue.

GenZ takes the floor at The Exchange, the event of ManPower, world leader in the job market.
Superstudio Più as the location for the event that transforms the spaces into a dynamic workshop on the evolution of work opens up new scenarios in which young people are the main characters. Between companies, aspirants and innovation, new employment models are explored through talks, workshops and testimonials. GenZ is at the heart of the ‘Z Impact’ project, which deals with topics such as sustainability, organisational well-being, new skills and artificial intelligence. An unmissable meeting to listen to the voices of those who are building tomorrow and to imagine a more inclusive, fluid, fair and aware future of work.
manpower.it