Sometimes the past knocks on the door, all at once. This autumn, Milan paid homage to the legends of yesterday. My journey down memory lane began with the exhibition dedicated to Aldo Fallai at Armani/Silos, followed by the Ballo&Ballo show at Castello Sforzesco, the photography exhibition of Ugo Mulas at Palazzo Reale, and Elio Fiorucci at Triennale, culminating in the Franco Moschino exhibition marking 30 years since his passing, held at our MyOwnGallery.
Next year will mark 25 years of Superstudio Più in Via Tortona—a visionary initiative that played a role in reshaping the city through creativity. It has been a journey through fashion, art, and photography, one I was fortunate to partake in, and whose milestones I am pleased to reflect on here.

With a quote from Enzo Maiorano, co-founder and creative director of Archiproducts:
“Every day, together, we present, narrate, and propose design to the world’s small and large projects, striving to cultivate one essential attitude: recognizing excellence. For this reason, I want to thank all our jurors, naming a few: OMA, Mecanoo, Studio Libeskind, Norm Architects, Stefano Boeri Interiors, Hector Esrawe, Mesura Studio, Pitsou Kedem, Apollo Architects, Hannes Peer, Gabriele Chiave, and Salotto di New York, as well as all the jurors of the Sustainability Award, including Carlo Ratti and Mario Cucinella” we present the new landscape of contemporary design showcased at Superstudio Più on November 15, alongside the awards ceremony for the winners of the Archiproducts Design Awards 2024.

Among the countless important and spectacular events hosted by Superstudio Più and Maxi, the SIAE awards ceremony shone brightly on Saturday evening on Via Tortona. For the second edition of the award, a stellar lineup of music world royalty was welcomed by an exuberant Amadeus in the main hall, which had been transformed for the occasion into an elegant space, featuring white sofas and tables enveloped in blue light.
On the extensive stage, the winners of the SIAE Awards for various musical categories—those that have kept us dancing, listening, downloading, playing, and enjoying over the past year—took center stage. The awardees included superstar Marco Mengoni, Lazza, Stash with Alex, Starchild, Davide Petrella, and many others.
A delightful surprise came from Francesca Modugno, the granddaughter of Domenico Modugno, who enchanted everyone with a breathtaking performance of Nel blu dipinto di blu. Special guests included Ornella Vanoni, Gabriele Muccino, and Milan's Culture Councillor Tommaso Sacchi. The event was topped off with a touch of culinary excellence thanks to the risotto prepared by Carlo Cracco's catering service.
After such a successful and enthusiastic evening, we can’t wait for the third edition to take place at Superstudio Più!

Irreverent, visionary, ironic, and relentlessly unconventional, Franco Moschino was the enfant terrible of Italian fashion—a multifaceted genius who dismantled the conventions of the fashion system with a mischievous smile. Few remembered the 30th anniversary of his passing, but the multidisciplinary exhibition at MyOwnGallery is far from a nostalgic endeavor. Instead, it celebrates his vision, which was ahead of its time.

A human and professional story as exciting as a novel. It is that of Gisella Borioli Lucchini, journalist, creative, co-founder and president of Superstudio group. Her autobiography begins at the end of World War II and comes to the present day, touching the strings of feelings and commitment.

As every year, when planning the overall concept for the upcoming Design Week in Milan, the first step is to choose the theme of the year, which will guide the entire Superstudio Più event, the Superdesign Show 2025.
Celebrating 25 years of design is a major milestone for us, especially as we were the first to launch and drive the Fuorisalone phenomenon across various neighborhoods. It required a strong and meaningful idea, one that speaks to the times we’re living in. Perhaps we’ve found it.

Learning the art of events and especially how to organize the most iconic event of Milan Design Week from which the phenomenon of Fuorisalone spread throughout the city? With the “Superstudio Academy” module included in LUM University's Art and Design Management program, it is now possible to enter the design-in-the-city system, learn the mechanisms, actively participate in the preparation of the upcoming Superdesign Show 2025, carving out its secrets. From study to work, the gap is bridged.

YogaFestival returns to Superstudio Maxi from November 15th to 17th, celebrating the transformative energy of gratitude and kindness. This edition invites you on a journey through sound, art, and wisdom, offering a sanctuary for thousands of yogis to step away from daily chaos and reconnect with themselves. Every moment of the festival highlights the magic of yoga, featuring renowned masters and unforgettable experiences.

Invited by Fabiana Giacomotti, fashion editor of Il Foglio, to write for the prestigious newspaper, the co-founder and president of Superstudio Group, with a background leading important magazines such as Vogue Donna and Madame Class Figaro, retraces the journey of Italian fashion, of which she has been a witness from the 1970s to today. She hopes that stakeholders will find a way to overcome the crisis and restore its prestige. (Il Foglio, November 7, 2024, Fashion Supplement)

The job market is highly competitive, and it is not easy to stand out; it certainly takes talent, a good dose of perseverance and patience, a pinch of luck, being well prepared with good studies behind you. But theory alone is not enough, you need direct experience as well. Also crucial is meeting the right teachers. Superstudio, with its recently launched Academy, a training module included in the master's program of the international university LUM, offers to all who wish to become attentive and qualified professionals practical training in the field, starting already with an extra gear.