From the very beginning Superstudio Più believes in the social and collective value of art. And so, the various exhibition spaces open their doors to gifted and visionary artists that share their idea of beauty and sensuality, highlight the alienating monotony of cities and transform waste plastic materials into sculptures, turn a motorcycle into a symbol of art and innovation and give shape to literary metaphors.
HUB 161. ITALIAN EXCELLENCE AND HOSPITALITY
In a surprising way, ancient art enters into dialogue with contemporary creativity, and master craftsmanship meets modern design in a journey that celebrates manufacturing excellence, extraordinary artists, and historic residences transformed into resorts where one can savor the true essence of Italian hospitality. Voluptas is the first project by HUB161, an innovative platform conceived by Raffaella Verri Zorzi. It connects and promotes Italian excellence across the board—from sustainable material producers to architecture and interior design studios, and professionals in the contract and hospitality sectors. More than just an exhibition, it is a sensory experience that celebrates Italian craftsmanship, where every detail tells a story of passion, research, and vision. On display: the refined marble, crystal, and onyx pieces by Marmi Regina, with their essential design; the iconic floral seats by Carla Tolomeo, true art-design sculptures; the 17th-century antique majolica tiles from Palazzo Raffadali in Palermo, sourced from the archive of Maurizio Scianna, a craftsman who collaborates with prestigious brands such as Ritz Carlton and Hermès; artistic collaborations from the historic Duca di Salaparuta winery, including the “Poliedrica” triptych by artist Arrigo Musti, and a furniture collection inspired by the world of fine jewelry by J&well; and the innovative surfaces by Hybrid & Icon, a synthesis of ancestral traditions, sustainability, and high quality. Also featured in the collective: works by Brun Fine Art, Eleit.it, Francesco Maria Messina, Marcello Colombo, Mirei Monticelli, Oro di Sciacca, Rudi Moriconi, and Vibieffe.
MOTOTOTEM. THE MOTORCYCLE SCULPTURE BY MATTIA BIAGI
Starting with the handlebars—unique bronze pieces bearing Mattia Biagi’s fingerprints, echoed also on the footrests. The hand-blown glass LED headlights are true sculptural challenges. The fuel tank is made of travertine, its shape evoking the lines of a parachute, in tribute to those used in WWII. The front and rear fenders are made of transparent resin embedded with leaves, matching the green suede leather seat—both referencing nature. The parallelogram forks include hand-crafted clay details, while the rear chain guard features organic elements in natural hues, symbolizing the birth of flowers in spring. Set into the magnesium battery box is a black stone. On the tires, handmade leather swallows appear to take flight—symbols of homecoming, loyalty, and a spirit of adventure. A true sculpture that also rides with the wind. What could embody Happiness more than this?
SOGIMI DEMONSTRATES THE POWER OF RECYCLING
Davide Dall’Osso’s installation for GRUPPO SOGIMI—sculptures made from polycarbonate scraps—demonstrates how happiness is not a fixed point but a flow that evolves over time. Entitled Flying, the series portrays bodies in motion or in transformation, captured mid-flight in an ongoing search for balance, a metaphor for the pursuit of happiness. All the pieces are sculpted from waste material from the company’s own plastic production—a strong statement of shared commitment to sustainability between the artist and SOGIMI, a leader in the transformation and distribution of plastic materials, technical foams, and composites. Enhancing the immersive experience is the audiovisual installation Elevazioni: Sinestesie Materiche by multidisciplinary artist Eric Oder (Federico Coderoni), which blends musical soundscapes made with processed real-world sounds and AI-generated visuals, based on the analysis of Sogimi's materials. The exhibition takes place on the first floor of Superstudio Più, where Sogimi’s showroom is located—a space well worth visiting for the emotions it evokes.
SURPRISING AND REFINED ART
At Superstudio, art weaves into everyday life—and this time, into the buzz of Design Week. We recommend taking a moment to pause and admire the window installation Happy Color by Giulio Cappellini for Flaminia on Via Tortona. Step inside MyOwnGallery to be amazed by Hair, Lucchini’s faceless pop portraits, along with never-before-seen works, such as the massive Toys in Piazza dell’Arte—joyful, adult-sized playthings radiating cheer. Be enchanted by the site-specific reinterpretation of the Tree of Life, first shown at the Venice Biennale, now reimagined by Carla Tolomeo using luxurious fabrics. And finally, at the end of the route, the FLA Museum awaits: in The Lab, dedicated to young artists, discover the meticulous work of MaoSagao, whose haunting paintings of beehive-like urban façades leave a lasting impression. Don’t forget to visit the completely redesigned Roof, home to Michelangelo Pistoletto’s Third Paradise—a poetic closing to an inspiring journey.
The installation aims to show how a living environment can be redefined through spaces that better respond to both the physical and emotional needs of its inhabitants. At the heart of the project is the pursuit of interactivity, where surfaces and furnishings are capable of reacting to external stimuli such as light, sound, and movement. Equally essential is achieving a seamless fusion between the physical and digital worlds, allowing living spaces—fluid and undefined—to combine advanced manufacturing materials with virtual experiences. The goal is to create environments—through technology, smart materials, and design—that adapt, case by case, to support both physical wellbeing and mental clarity.
www.istitutomarangoni.com
Three projects, three visions and three concepts, but one common point: wheter it’s marble or lava stone, what is showcased is the peculiarity of an extremely versatile material, regardless the “though” appareance. Being made of stone can take many meanings, and three important names of Made in Italy demonstrate this.
BAGNARA. THE DARKNESS AND LIGHT OF LIFE
The Leopardian idea of “pleasure as the child of pain”—the notion that without suffering there can be no true joy, and without loneliness one cannot appreciate connection—guides the immersive journey of Nikolaus Bagnara, titled Hope, composed of three rooms. In the first, the Room of Shadow, visitors are enveloped in darkness and chaos. Surfaces are rough, forms jagged, and fragments of debris are scattered around. After a few steps, a glimmer of light appears, leading into the Room of Hope—a bright and harmonious space, where materials are light-toned and surfaces are smooth. It is a place for reflection, dialogue, and mutual understanding. The journey concludes in the Corridor of Bloom, an explosion of color and life. A stone pathway—seemingly endless and entirely covered in flowers—guides visitors toward the exit. www.bagnara.net
FOODDESIGNSTORIES / LAPILLI. HAPPINESS YOU CAN TOUCH
What is happiness? Or rather, what does it mean to each of us?
This is the question posed by FoodDesignStories, in harmony with the theme of the Superdesign Show. Their answer is the Yellow Room, a Platonic symposium where ideas, dreams, and objects coexist and interact. The space—designed by architect Sandra Faggiano, the project’s visionary art director—is more of a journey than a room, structured into three macro-areas. First is the Construction Site of Happiness, followed by a surreal Garden, and finally the Material Library, where happiness becomes tangible—something you can literally touch. This last area features the work of Lapilli, a brand that merges artisanal vision and technology by playing with lava stone finishes. It blends design and art, furniture and fashion, always with an eye toward a sustainable future. www.lapillilavastone.com
ACMÉ. FACETS OF MARBLE
The mission of Acmé and creative studio Studio Forward is to bring expressive design into everyday living. To do this, they’ve chosen marble—the most natural of materials, rich in texture and tonal variation. Supporting Acmé in production is CISAM Marmi, a historic Sicilian company renowned for highlighting marble’s authentic beauty. Three collections are featured: Mischi,a mix of various marble types that form mosaic-like compositions where color takes center stage—from the geometric Ettore bookshelf, to the Ego washbasin, and the Dalì shelves, which echo the artist’s famous mustache. Macerie, inspired by sustainability, transforms marble scraps into artistic pieces like the Punto wine bucket or the Pausa bench. Arabesque, a luxurious reinterpretation of richly ornamented Arab and Mediterranean architecture, expressed in elegant décor and tableware. www.acmedesign.it
Japan, with its tea tradition and contemporary lifestyle, is at the heart of the exhibition that promotes the modern lifestyle of the Land of the Rising Sun. Glow, a small but immersive exhibition, arises from the meeting between WOHL HUTTE, a brand specializing in wooden furniture and interior design, and Japanese tea sommelier Kenzo Terada, founder of Teaste It, who showcases the excellence of tea and matcha from his home region, Shizuoka. They are joined by FATE INDUSTRIES, which reinterprets stainless steel with a crafted touch, and SAMNICON, a gallery that explores the concept of cultural heritage through design. Glow is therefore not just a design exhibition but an immersion into the Japanese philosophy of beauty, which manifests itself in discretion and harmony rather than opulence or pure tradition. Authentic Japanese tea is available to taste and purchase here. www.wohl-hutte.com
A do-it-yourself experience for every age group. From today until Sunday, Abilmente, the Creative Ideas Show, is taking place at Superstudio Maxi.
Jewelry, toys, decorations, felt crafts, embroidery, and even artistic installations—all born from creativity and, above all, from handiwork. Fittingly named Abilmente, this event showcases the work of over 130 exhibitors. But it’s more than just an exhibition—it also offers courses and workshops open to everyone, where you can learn the secrets of handmade crafts. From sewing to bookbinding, from paper creations to felting. For those with some experience, there are also limited-participant workshops to deepen skills in creative embroidery, eco-printing and botanical printing, marbling (painting on water), or mosaic crochet techniques.
MIA Photo Fair returns home. From March 20 to 23, the prestigious event dedicated to art photography reclaims the iconic spaces of Superstudio Più, the same venue that hosted its first unforgettable editions. This homecoming has already sparked excitement among collectors, gallerists, and enthusiasts, eager to immerse themselves in a special 14th edition that promises to be richer and more vibrant than ever.
With 77 galleries – 56 Italian and 21 international – and a total of 114 exhibitors, MIA Photo Fair BNP Paribas reaffirms its role as a key reference point in the contemporary art scene. However, this fair is much more than an art market; it is a temporary museum of photography, an immersive experience that combines the highest quality of exhibited works with a well-structured cultural program featuring thematic exhibitions, workshops, talks, special projects, awards, and portfolio reviews.
Cinema and photography, two closely connected and complementary worlds, both capable of telling stories, evoking emotions, and capturing fragments of reality through images that reveal the essence of humanity. British director Peter Chelsom, known for his acclaimed films and collaborations with some of Hollywood’s biggest stars, has always nurtured a deep passion for photography, an obsession that began in his childhood. An exhibition hosted at MyOwnGallery during MIA Photo Fair BNP Paribas unveils the director’s sharp and ironic gaze, offering the public a journey behind the scenes and into his personal exploration of the “dream role.”
"Dream Role", curated by Beatrice Audrito, presents a selection of photographs taken on the sets of numerous films directed by Chelsom, including Funny Bones, Shall We Dance?, Serendipity, Hector and the Search for Happiness, and many others.
Let’s start with a reflection. 25 years after the birth, starting from Superstudio Più on Via Tortona, of what is now the Milan Design Week spread across the neighborhoods, what has design become in its transformation from a commercial event reserved for architects, designers, creatives, buyers, sellers, manufacturers, real estate professionals, and other “industry insiders”, to a large pop and popular event that now attracts, in addition to the aforementioned, crowds of enthusiasts, explorers, students, curious individuals, and entire families?
In our opinion, Milan Design Week has become not only the most effervescent, most international, most democratic, most sustainability-conscious, and most visionary week of the year, but also the most joyful, intriguing, even playful event, dispensing crumbs of pleasure. Attracting, in addition to furniture, object, and device producers of all sizes in dialogue with AI, it also brings together creatives and brands from outside the sector, from automotive, fashion, food, beauty, and even the works of students and artists... and so on. A broad panorama full of promises, both for the present and for the future. Often directed, without filters, to the consumers who eagerly await it, happy to be part of it.
Happiness. Here’s the key word, which encapsulates hope and beauty. In these dark and uncertain times of post-Covid, wars, economic crises, geopolitical changes, and Trump-era tariffs, it’s something we need, at least a little, at least in our homes, in the outdoor spaces we live in, in our daily gestures.
Happiness – inherent in products, evident in installations – is the challenge we’ve thrown to those wishing to participate in this edition of the Superdesign Show at Superstudio Più in Via Tortona, a historic venue that once again sets trends or at least reflects desires.
Happiness. As our theme of the year. As HAPPINESS, a manifesto identified by the exclusive lettering created by graphic artist Daniele Cima, where each letter is meant as a small work of art. As the common thread of the exhibition path characterized by the bright yellow chosen by art director Giulio Cappellini. As a big thank you to the protagonists of Made in Italy who have been with us over these 25 years and today return to the exhibition of their unforgettable pieces. As the exciting show that makes hearts beat in unison between man and machine, staged once again by Lexus. As the virtual explorations of nature and its dangers through the 4.0 technology of FORUM8. As well-being told by the virtual water experience of Geberit. As the selection of “out of this world” proposals, namely that far-East (China, Japan, Hong Kong, Thailand) so rich in ideas that mix tradition with innovation. As the “Happy Objects” that tell stories of unusual creativity and make us smile. As “The Tree of Life,” a textile sculpture on-site by Carla Tolomeo, previously shown at the Mocenigo Museum during the 2024 Venice Biennale, which anticipates the sensual exhibition Voluptas by HUB161, hosted at Fla Museum, exploring the combination of tradition/contemporaneity in the craftsmanship and art of the Bel Paese.
As the fashion spotlights dim, another major week, sponsored by the Municipality of Milan, arrives in town. From March 2 to 8, Milano MuseoCity will involve 149 museums and cultural venues - including public, private, and corporate museums, foundations, and artist archives - to guide the public in discovering an extraordinary Milan. An extensive program of special openings, exhibitions and collaborations, to which our FLA Museum contributes with extended opening hours, guided tours, and a concluding event celebrating the Tortona District.
The museum will remain open with extended hours throughout the week, offering daily guided tours dedicated to the "Fashion R-Evolution" by Flavio Lucchini. Visitors can explore over 650 works set up in 20 themed rooms, showcasing dialogues between art and fashion through large sculptures, bas-reliefs, paintings created with traditional or experimental techniques, digital paintings, graphic works, and small or gigantic totems.
Opening Milan Fashion Week, the incredible Gucci runway show at Superstudio Maxi. A month of preparation, a galactic project, the best collaborators, an announced enchantment. It couldn't have started better than this.
Even though we are used to more spectacular setups that transform the large white 'boxes' of our venues into a different Wonderland every time, I was truly enchanted by the metamorphosis of the vast industrial hall of Superstudio Maxi into a luxurious and incredible Palazzo Gucci. It opened its central arena to its privileged guests after a welcome in the entrance hall, greeted with a glass of champagne.