Included in the official BookCity calendar, Superstudio presents the program “AMICHE: voci, vite, visioni al femminile.” Each author presents her book in conversation with a friend or a significant person in her life.

Thursday, 13 November, 6:30 PM
Patrizia Sardo Marras with Francesca Alfano Miglietti
From Alghero to the international runways, between love, vision, and creativity. “La moda non è un mestiere per cuori solitari” (Bompiani) by Patrizia Sardo Marras is a mémoir about the extraordinary entrepreneurial adventure of the Antonio Marras brand.

An extraordinary project is putting three of our four venues, which punctuate the most creative areas of Milan, into play for the first time. The highly anticipated SUPERDESIGN SHOW this year comes completely redesigned and goes in three, offering almost 40,000 square meters of indoor/outdoor spaces. At Superstudio Più in via Tortona, at Superstudio Maxi in Barona, and at the brand-new Superstudio Village in Bovisa - all connected to each other in a fast circuit via Superstudio Events shuttles - presentations and installations will follow one another, always spectacular and based on a strong thematic concept unique to each location.
City of the future, smart environments, intersections with art, visions of young designers, global sustainability are some of the themes of the program, still in progress, which is enriched day by day by international excellences. This is the moment to submit your participation request for the event, writing to design@superstudioevents.com

Last year was a grand, unforgettable event that awarded visionary authors, musicians and singers. On November 22, in the heart of the Milano Music Week, the event that celebrates the lifeblood of the Italian music industry returns: the ceremony of the SIAE Music Awards 2025.

Hosting the most anticipated appointment of the year for music professionals will once again be Superstudio Più, an exceptional location in the creative district of via Tortona. A gala evening that promises emotions, spectacle and lots and lots of music. The SIAE Music Awards are not just awards, but an authentic tribute to Italian creativity, the kind that makes millions of people sing, dance and vibrate.

Superstudio Più celebrates its 25th anniversary with a new project that speaks the language of innovation, education and culture: the Academy Space is born, an area of over 600 square meters designed to host meetings, courses, exhibitions and projects linked to contemporary creativity, and especially to the educational, cultural and professional growth of new generations.
Located inside an independent building, the space stands out for its large 400 sqm auditorium with natural wood flooring, accompanied by a hall, executive rooms, service areas and bright balconies. Connected to the Dada Café and the Lounge for events, the Academy Space offers a flexible and refined environment, ideal for immersive and multidisciplinary experiences.
The new area is intended to host initiatives such as courses, lectures, auditions, selections, competitions, rehearsals, castings, presentations ranging from fashion, art and design to architecture, photography, music, theatre, dance and new forms of communication, as well as yoga classes, creative workshops and no-profit projects. The Academy Space establishes itself as the new meeting point for those who see culture as a tool for connection, learning and inspiration. A further piece in Superstudio’s vision: creating places that give shape and voice to the creativity of the present.
For information info@superstudiogroup.com

Two days, over 3,000 expected participants, more than 300 speakers, and an ambitious goal: to write the future of Italian retail. Forum Retail returns to Milan for its 25th edition, the event organized by iKN Italy that for a quarter of a century has been the point of reference for those who see the world of commerce as a field of innovation, strategy, and vision.

​​​​​​​Superstudio Più will host the largest Italian hub for experience & networking for the retail business community, with an agenda that spans the major transformations of the sector: from the impact of geopolitics on supply chains to AI as a driver of personalization, including the boom of Retail Media and intelligent automation.

The arrival of the MIA Photo Fair BNP Paribas at Superstudio 13 marks an important step in the fair’s planning. Its proximity to Superstudio Più allows the organizational team to immerse themselves in the creative mood of the event, stimulating fresh ideas and new exhibition solutions.
Superstudio 13, active for years in the contemporary photography scene, becomes a true hub for the creation of content and collateral activities. The spaces on Via Forcella and the associated photography studios will be enhanced for initiatives dedicated to students and young talents, creating synergies between training and professional practice.
“Being here means not only observing the world of photography, but actively participating in the fair’s creative process,” explain the organizers of the MIA Photo Fair BNP Paribas. “Superstudio 13 offers us daily stimuli and the opportunity to experiment with new formats, involving enthusiasts, collectors, and professionals.”
Fiere di Parma, owner of the MIA Photo Fair BNP Paribas, sees this strategic location as a way to strengthen the value of the event and encourage continuous exchange between creativity, training and innovation, making this edition increasingly dynamic and rich in original content.
MIA Photo Fair BNP Paribas – Via Forcella 13, Milan

Five women - journalists, architects, researchers and writers - meet at the Triennale di Milano during Arch Week for a passionate dialogue on themes of female identity, design, and creative freedom. Starting from the books they have authored or co-authored, they converse with journalist Laura Ragazzola to share their journey and the meaning of claiming “a room of one’s own.”

​​​​​​​These are stories about women of today and yesterday, their lives and work, female identity and differences, honors and personal triumphs. Among the participants, Gisella Borioli Lucchini, journalist, writer, founder & creative director of Superstudio, presents “Design Super Show", a narrative of the twenty years from 2000–2020 retracing the evolution and mise en scène of design at Superstudio in Milan, a symbolic place of creativity, innovation and cross-pollination between languages.

From October 17 to 19, Superstudio Più in Via Tortona 27 hosted the Fair Priced Vintage Market. Three days of intense but smart shopping, with very affordable prices. Our fashion expert noticed that…

​​​​​​​Vintage has become one of the most used words in the fashion vocabulary. A source of inspiration for many creative directors, but above all a way for young people to dress, to save money, and also to make a statement. We were not expecting designer clothes or extraordinary pieces. On the contrary, the impact of the Fair Priced Vintage Market is always very simple, I would say even spartan: stands divided by category, a price list resembling that of a low-cost restaurant, a clear statement against luxury.

The excellence of international design returns to Milan and finds its ideal habitat in the Tortona District. At the Archiproducts headquarters in Via Tortona, work is underway to select the year's Design excellence, while nearby at Superstudio Più on November 6, the winners of the Archiproducts Design Awards 2025 will be celebrated in an evening that shines with intelligence and innovation.

​​​​​​​On November 6, 2025, the historic Superstudio Più in Via Tortona 27, from which the phenomenon of the widespread Milan Design Week originated, will once again host the ADA ceremony, the Archiproducts Design Awards, the international recognition promoted by Archiproducts/Edilportale that for years has celebrated the most innovative and visionary voices in the contemporary design scene.

The Starting Finance Investment Meeting (SFIM 2025) returns to Milan, the most anticipated Italian event dedicated to finance for young people, featuring top-level speakers. After the sold-out edition in Rome, the format doubles with two intensive, completely free days scheduled for November 3 and 4 2025, at Superstudio Più in Via Tortona 27.

The world of finance, investments, and trading, now joined by AI promising wonders, is increasingly a front-page topic that is beginning to interest even groups of people who were once distant from this so-called “specialized” field.