The first hour ambition, dating back to year 2000, to present new entries for the house and interiors, in a non-conventional way, that leave space to emotion and culture, during the years has brought to Superstudio increasingly sensational mise-en-scènes that led the way to new means of exhibiting design. Superdesign Show faithful to its traditional configuration and yet in continuous evolution, with 2019 edition has once again surprised with its museum-like installations. The performance among a dancer, lights and four totem-robots that interacted and moved in perfect synchrony by Lexus. The tower by Matteo Thun for 3M, an obelisk that outside reflected the sky, and inside enchanted with a flock of luminous butterflies. The immense white and black room of Korea where tradition and modernity chased one another in a play of contrasts. Then there were the large wood petals that fluctuated in an empty space by Sumitomo, accompanied with seven philosophical questions. And the golden bells and minimal objects by Koizumiya conveying sounds and harmonies. The long wall of stripes of white or black Italian marble, with video wall at the centre, by Pietra Naturale Autentica reminiscent of architectures by Mario Botta at Fusio. And other magnificences where technology became human.