After Sanremo Festival and online Milan and Paris Fashion Weeks, among social and mass media, eyes are full of spectacular fashion contaminated with stage and virtual catwalks. What's clear is that pandemic has no set limits to imagination.

Sexual fluidity, mutants of all kinds, returns to the future, tributes to the past, mixologies, spectacular nudity, theatrical costumes or chaste white tailor-suits for women but tuxedos with jet for men, minimalism and excess: the fashion lexicon of the latest Italian digital-fashion shows is reinterpreted in extreme version on the catwalk of the just ended Sanremo festival. Where there was no shortage of creations with powerful brands.
Starting with Etro's Swarovski crystal-embroidered nude effect jumpsuits for Maneskin, the rock-winners...

Once the first Digital Fashion Week was over, the feeling was that Covid made a further victim: the fashion system. And all that goes with it. A reflection in cold blood on a half-successful event and on how to bring back the fashion trend.  

With great sorrow, I witnessed the last inexistent Milan Fashion Week of June, moved to July, spent among virtual attempts, calls on the web, mega-screens in the deserted city, digitalized presentations, the “missing” White, the most brilliant fair, with its experiments of Street Market and addressing eco-fashion and Fashion Revolution and its innovative men fashion proposals. An empty Tortona district, which used to be buzzing with fashion shows, events, hot show-rooms, restaurants full of creatives, for the sadness of residents and regulars. And the rest of the city, of course...