To mark the Milano Cortina 2026 Olympic Games, the Dutch team has chosen Superstudio Più as its urban base, turning Via Tortona into an unmissable immersive experience.

Opening today, February 6, TeamNL House is the official headquarters of the Dutch national team and an Olympic hub designed to welcome fans, sports lovers and international visitors — up to 3,000 guests per day. Open until February 20 from 4 pm to 1 am, Holland House is not only the place to watch competitions and celebrate victories, but also a vibrant meeting point where guests can work out, taste Dutch cuisine, dance and have fun — unmistakably Dutch style.

Carlo Ratti, the great architect and theorist of “sensitive cities,” as interviewed by Gisella Borioli in the book Superstudio Design Show published by Superstudio, offers an enlightened, unconventional journey of style and design. Designer of the Essential Olympic and Paralympic torches for the Milan-Cortina 2026 Games, he places the flame at the center and minimizes everything else. He resists formal overstatement, emphasizing the “less is more” motto, and designs two lightweight torches made from recycled materials, refillable up to 10 times. Passing from hand to hand, they remain alight, alive, like the athletes’ hope of victory and the universal passion for sport.

Flycat, one of the street artists championed since 2007 at Superstudio Più, has donated a new work to Milan’s Police Headquarters, paying tribute to law enforcement’s commitment to safeguarding the city during the Milano Cortina 2026 Olympic Games.

Flycat is leaving the streets and stepping into the Milan’s Police Headquarters. The street artist and musician - a leading figure of the first generation of Italian writing - is turning away from his underground creative habitat and embracing institutions and law enforcement, dedicating and personally delivering his latest piece, Ascesa Cæleste.

From 6 February, Milan sheds its skin. With MuseoCity and the section “Museums in the Window”, art steps outside museum walls and takes over the streets, for the entire duration of the Olympic Games and through 15 March.

More than twenty galleries and boutiques become unexpected stages for artworks, objects, and archival materials from over thirty museums, turning the city into a widespread museum to be discovered step by step, window by window.

Trends, fashion, art, design, architecture, AI, technology, fairs, talks, conferences, parties, creativity, books, new ideas, images and much more: the life of our community and the most interesting news for all of you who are part of it arrive every day on at-superstudiomagazine.com, carefully curated by our editorial team.
The bilingual @AT Superstudio Magazine, February/March 2006 issue, is released today in its digital edition and on Tuesday, 3 February in print, featuring all the previews of the upcoming events for the two-month period. Available in both Italian and English.
The next appointment is the special April edition, entirely dedicated to Milan Design Week.
Haven’t discovered the tabloid version of @AT yet? Nothing could be easier.
How to download the print edition:
1) Access the digital edition on at-superstudiomagazine.com
2) Go to the list of thematic sections (black background)
3) Click on ARCHIVE TO DOWNLOAD at the bottom of the list
4) A page will open with all the front pages from the historical archive
5) Click on the desired issue, the latest or previous ones
6) Print the selected issue in full, in Italian or English
7) Printing on A3 sheets reproduces exactly the original tabloid format of the printed magazine, which can be bound with tape
8) @AT and all back issues can also be requested and collected at Superstudio Più and at other Superstudio Group locations. For information: info@superstudiogroup.com

In today’s editorial landscape—increasingly fragmented and polarized between promotional communication and general information—@AT Superstudio Magazine occupies an unusual and therefore compelling position.

Originally conceived as Superstudio’s cultural house organ, it has gradually moved beyond the traditional boundaries of internal communication to establish itself as an autonomous editorial platform, capable of interpreting contemporary creativity and design culture.

​​​​​​​An award designed to discover the future protagonists of auteur photography while they are still in school—just as happened to Oliviero Toscani, when Flavio Lucchini first spotted his talent at the Kunsthaus in Zurich. Together, MIA Photo Fair BNP Paribas and Superstudio have created an award unlike any other, in collaboration with Europe’s leading photography schools, which submitted projects by their most promising students. Dedicated in its first edition to Oliviero Toscani, the Superstudio Photo Award will be a must-see event this March at MIA Photo Fair BNP Paribas, in Via Tortona.

Ten distinct perspectives, capable of breaking free from citationism and rejecting imitation of the great masters in order to pursue an original path.

Ready for a unique opportunity in the world of art and design? With the second edition of the University Master’s Degree in Arts & Design Management for Creative Organisation, starting on 2 February 2026 in Milan, the School of Management of LUM University has partnered with Superstudio Academy, the innovative division of Superstudio Group, internationally renowned for its high-profile events in Milan.

This Master’s programme is designed for university students as well as graduates and industry professionals who wish to deepen their skills in the fields of design, art, and creativity. It offers the opportunity to learn how to manage cultural enterprises by combining theory and practice within a real-world context.

Diesel opens Milan Fashion Week dedicated to Women’s Spring–Summer 2027 with a show-event staged in the monumental spaces of Superstudio Maxi, transformed for the occasion into a high-energy urban playground.

It is here that the brand—founded by Renzo Rosso in 1978—on 24 February presents its most pop, youthful and irreverent vision yet, confirming itself as a luxury outsider that doesn’t ask for permission, but sets the rules and defines trends.

Superstudio hosts creatives—this is a given. What is less obvious is opening the doors of a professional studio to young designers tackling their very first fashion shoot and giving them complete freedom. Today, Superstudio 13 does exactly this for us, NABA students from Milan, invited to experiment in some of the most important studios in the city.
For many aspiring stylists, this is their first time in such a vast space—the location’s Studio 1—but that doesn’t stop us from immediately making it our own. Clothing racks overflow with garments used to build creative and eccentric outfits; steam from the iron fills the air as we fix even the smallest crease in our looks; the dressing room becomes a critical point—fitting 30 outfits and 30 stylists is no easy task—amid models changing in a race against time.
Make-up artists try to satisfy everyone: “Maybe I’d add a bit of gloss; it will give her a more Parisian feel.” Time flies, but we stylists move even faster.
At the end of the day, guided by Professor Alberto Zanoletti, we photograph thirty looks, all different: from Parisian elegance with street accents to visions inspired by the sexual revolutions of the 1980s. That’s the point: observing the frenzy and diversity that run through us and fill the studio. Superstudio, the stage for major shoots and events, becomes a small creative laboratory in constant “boil.” And this time, the ones lighting the flame were us.
NABA, Superstudio 13, via Forcella 13, Milan