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18/03/2022 | DESIGN

SALONE DEL MOBILE TURNS 60

Posted by: Silvia Zanni

The 60th edition of the Salone del Mobile – from 7 to 12 June at Fiera Milano – was presented in a mood of renewal, conveyed even by the stage chosen for the event: the Giorgio Gaber opera theatre (La Cannobiana), recently re-opened for the first time since 1999.

2021 was the annus mirabilis of the Salone. The 59th edition of the Salone represented a "restart", that the unexpected growth of 14.3% from 2019 proved", says the President of the Federlegno Arredo Claudio Ferlin.
  What about 2022? Yesterday, everyone was talking about rebirth. Over the past two years, the crisis has impacted many aspects of our lives, resulting in a major change in our lifestyle. As always, the Salone did nothing but reflect a change in times through design objects and their designers.
  Left speechless by the absurdity of the current situation, Mayor Giuseppe Sala claims that "talking about a restart doesn’t make sense any longer", and that the commitment of the Milanese to the Salone is an "act of participation in the hard-work and creativity of which the city is a landmark in Italy".
  Renewal is also present in another way. If we had to find the iconic term to explain to someone in the future the beginning of our century, we would probably choose “sustainability”. The Architect Mario Cucinella, one of the protagonists of this Salone, speaks of an “overused” word, “We must learn how to take care of it, and measure it out parsimoniously as we don’t have another choice. There is value in words, as well as in their meanings. What model of development is appropriate for a planet that is saying, "I am slowly burning out"? Cucinella's project Design Nature tries to answer this question at the crossroads between design and nature. It is an exhibition and an interactive show where visitors can physically experience the renewed need to return to interpersonal exchange." With 14.000 square metres out of the over 200.000 square metres of the Fair Pavilion, sustainability will be a major theme" claims the President of the Salone Maria Porro.
  The Salone edition includes illustrations by the talented Emiliano Ponzi (of international renown, who shot to prominence in 2004 on the NYT), who fits in well with the tradition of big names associated with the Salone. In honour of its 60th anniversary, Ponzi envisioned a synthesis of the past 60 years of Milan from the perspective of a man of our time. He plotted the history of the city through 6 posters showing the interiors of houses of the 60s’, the iconic tram of the city, and the Milano da bere, sticking to the traditional palette of the Salone (black, white, red). 
  Last but not least: the art director Davide Rampello presented "Scatola Magica", a series of meetings with 11 art directors in the outstanding Sala delle Cariatidi at Palazzo Reale. Each word tells a story: Milan, the enterprise, through the language of cinema. “Dreams are only the beginning of our project” says Rampello. Nothing but a good omen for this edition.

  The Superdesign Show 2022 at the Superstudio Più in via Tortona confirms its own event on the same days. The present and future, technology, research and sustainability. Don't miss this historical stop in the city, where there will also be an info-point with information about the Salone in Rho. 


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