Twenty-five years after the launch of the Fuorisalone across the city — starting from Superstudio and the emerging Zona Tortona — it is time to shift perspective and look ahead, drawing on past experience. Two viewpoints clearly embody this transition: the exhibition dedicated to Marcel Wanders, an exhibitor since the very first year, and the opening performance by dancer Yoann Bourgeois, poised in balance over the void.

​​​​​​​In 1983, the founders of what would become the most iconic group in the representation of events and creative, technological, and forward-thinking practices realized, from their first headquarters—“Il 13” in Via Forcella—that the “Zona Tortona” had great potential and could become the heart of a new Milan. Years later, the former working-class and industrial area has become a vibrant center of ideas and opportunities, a focal point for fashion, design, art, as well as social development. The vision of a creative and exhibition district has been fully realized. In today’s Tortona District, major fashion brands coexist with seven museums, cultural centers, photography studios, theaters, arthouse cinemas, countless restaurants, repurposed spaces turned into event venues, design hotels, modeling and communication agencies, and a population of young people looking ahead. The challenges of the years have not slowed its development; on the contrary, they have stimulated new ambitions. Twenty-five years after the first event that anticipated the phenomenon of “diffused design,” born precisely at Superstudio Più, a new step is taken. 
This anniversary is celebrated with a special edition of art and design taking place across three of our Milan venues with three projects: Superstudio Più with SuperNova, Superstudio Maxi with SuperCity, and Superstudio Village with SuperPlayground. And with a major opening party featuring, among many creatives, the extraordinary anti-gravity dance performance by choreographer Yoann Bourgeois. 
Once again, we will amaze you.