… created by a group of students from the Tourism, Management and Culture Course at IULM, entrusted to Professor Manuela De Carlo, as part of the “Destination Management” workshop held by Professor Giuliano Gaia and resulting from a project by MuseoCity. The desired result was achieved thanks to fourteen teams of students who "explored" with video and photographic images as many museums, artist archives and cultural associations. Starting input and common thread that bind the visual documentations to each other: to make known the hidden beauty in the many, small/large "places" in which it becomes indeed art, culture, history, but also technology. The team which chose to narrate FlavioLucchiniArt Museum has created a sort of immediate, fast but exhaustive virtual path, set up with agility that winds through the labyrinthine spaces totally dedicated to the artist's work, inside SuperstudioPiù, at Via Tortona 27. Guiding and supporting this "speed tour" are the Gisella Borioli’s word - curator of the museum, co-founder with Lucchini himself of the hub, heart of the Tortona District, where art, design and culture have been at home for forty years – which punctuate the video and clarify the interpretation of fashion by Flavio Lucchini "... an extemporaneous fact, a cultural datum, a means of expressing oneself".

On the occasion of "Orticola", the traditional Milanese event dedicated to botany, and of the Milan Flower Week, Flavio Lucchini also offers the city a view of its flowers, in the Art Box of the hub at Via Tortona 27. Here are his unexpected, large “Flowers”: original, unreal, sketched, in reinforced plaster or resin. Some of them delicate and sweet colors like those of marshmellows. But the most part lack color, "because you can't compete with nature", because "their purity and beauty is forever". And so, the "Flowers" remain candid and smile at passers-by, inviting them to discover also the FLA, Superstudio's Museum where other works and flowers are on display. The artist's vision of the floral world recalls what the Belgian author Maurice Maeterlinck, Nobel Prize for Literature in 1911, expressed in his work "The intelligence of flowers", dated 1907: "The plant world that seems so peaceful, where everything appears acceptance, silence, obedience, is on the contrary the place where the revolt against destiny is the most vehement and the most stubborn."
Info www.flaviolucchiniart.com

Mixology Experience returns to Superstudio Maxi on Via Moncucco for an edition that aims to "go big."

      The beverage fair-event, organized by the Bartender.it circuit, returns to Milan from May 7 to 9 for three days of events and tastings, opening its doors to a diversified audience, from experts to simple enthusiasts, who will have the opportunity to learn more about techniques and new trends during masterclasses and meetings with top experts in the field. 

In his latest book "The Formula of Creation" Michelangelo Pistoletto offers us the opportunity to begin to re-consider the foundations of our existence, and calls us to a renewed responsibility towards ourselves. The formula in question is a discovery by the artist himself, of a mathematical nature which, however, he arrived at through artistic means, but no less true than those demonstrated by scientists, physicists and mathematicians. He talks about it with Federico Taddia, journalist and writer with an introduction by Fortunato D'Amico.

Starting from 28 June 2025, companies have to ensure that newly marketed products and services indicated by the European Accessibility Act are accessible. How to conceive tangible and intangible systems and products suitable for everyone? 
With Luca Lisci, Next Present managing director, Cristina Mussinelli, general secretary of the Accessible Italian Books Foundation, Riccardo Taverna, We-Glad chairman, Lucio Furlani, Newton partner. Leads Gianluca Cravera.

Giangiacomo Rocco di Torrepadula, photographer, talks with Chiara Ferella Falda, curator.
Art and photography as powerful means to unhinge prejudices and reconsider contemporary models of everyday life. Preview of the book published by SKIRA "A Postcard for Floyd", a mail art choral project with the participation of activists and cultural and art figures.
An unprecedented methodology, which also involves behavioral neuroscience, takes photography beyond photography itself, making it a universal and anthropological practice, which helps us understand ourselves, the origin of the biases and mechanisms of our mind.

For years, the ecosystem of inclusion has been arguing that greater sensitivity can be read in female design, the ability to step outside the box and grasp the little things. Can we talk about a gender issue? 
“Yes she is good but…”. Unconscious prejudices undermine the social perception of talent... culture has no gender, nor do its variations, skills have no gender because only the quality of the proposals is important. 
With the architects Ilaria Marelli, Francesca Rapisarda and with Matilde Marandola, president of the Italian Association for Personnel Management. Leads Andrea Beretta.