The students, both in attendance and remotely, attentively followed every detail, every step that characterized the first 40 years of Superstudio's activity, which, over time, has been articulated in 4 locations: 13, PiĆ¹, Maxi and Village.
The audience was inspired and motivated both because of the invitation formulated by Lecturer Margherita Bozzano and because of the availability of Gisella Borioli, who had already shared her experience on the occasion of the Art and Design Management master's program at Lum University.
The main intent, as Gisella Borioli herself made clear, "is to encourage the younger generation." The story of Superstudio, with all the challenges faced and successes achieved, has become a role model. A tangible example of how passion, and hard work can lead to the creation of something "super." It was a valuable moment, an opportunity for young people to learn from those who have realized their entrepreneurial dream and contributed significantly to the enrichment of the cultural, but also business, landscape of our country.