PLUG-MI, the festival celebrating urban culture conceived and promoted by Fandango Club Creators, arrives in September at Superstudio Più, in Milan with the goal of showcasing the most creative and out-of-the-box innovations from the world of art, music, sports and fashion for a transversal audience and be a real place to be for every hypebeast by offering a truly unique schedule of events.
Borderless vision, inclusion, collectivity and talent are among the keywords of the event that aims to unite fashion, music, art, food&beverage and sports, calling to gathering the entire urban culture industry. All fans of streetwear and beyond will have the opportunity to discover the latest news from the urban world by also participating in live events: from the performances by the two enfant prodigies of the Italian rap scene Shiva on Saturday, Sept. 10, and Rhove on Sunday, Sept. 11 September, to performances by DJ Slait & Miles on Saturday, Sept. 10 and the return of the iconic Planet Funk on Sunday Sept. 11. It will be possible to purchase all the items presented during the event and to customize them in the Custom Garage in collaboration with Plus Design Custom Partner. For collectors from this edition, in collaboration with Big Soup, the first resell store in Italy, the PLUG-MI Museum, a special area where rare and cult sneakers will be exhibited rare and cult sneakers. Art will also be an important theme at PLUG-MI with the presence of Tvboy - acclaimed Italian street artist exponent of the NeoPop movement, again a guest of Superstudio, - and Ravo - one of Italy's best-known contemporary artists - who together numerous emerging talents will exhibit their works at the NFT Art Gallery powered by Reebok. Sports will also be at the center of daily activities with tournaments, show matches and skate sports competitions in collaboration with Fardamatti, which will set up a skate ramp more than 2 m high that will be the focus of many performances, and basketball thanks to the special academies held by Urania Basket, a protagonist of the A2 National Series Championship, which will bring shooting competitions, 1vs1 tournaments and sessions skills training, inside the special Basket Playground powered by Rinascente. Also there will be an area dedicated to tattoos with Davide Riva Tattoo, and a special food area curated by Bun Burgers, Mocho, NIO Cocktails and LZO. These are some of the surprises, but many more will amaze our audience.
PLUG-MI 2022 - September 10 and 11, noon to 10 p.m. - Superstudio Più, via Tortona 27 Milan. 
For more information, the full schedule and to purchase the entrance ticket to access the event visit plug-mi.com and the Instagram page @plug_mi