“Building progress for people and the planet”, is more than a title, a mission. This is how Holcim, with its Italian branch, stages its green and smart vocation and its commitment to sustainable and innovative production solutions with a reduced environmental impact. Beauty takes shape and is integrated into nature starting from materials and their combination. Holcim (Italia) recounts innovative and sustainable solutions that allow to build beautiful, livable and greener cities. 

The urban redevelopments that have characterized Milan in recent decades (we have often spoken of in the pages of our magazine) are evidence of a sustainable and smart transformation of the city that starts from the use of ductile materials such as fiber-reinforced concrete Ductal®. Not only construction, Holcim products allow a range of creative opportunities even in the design sector. On display at the SuperdesignShow will be lamps in BETALY® handcrafted from 9010® - Cobra, Levico and Anthea - and pieces from the Cala collection by Draga&Aurel, in resin and concrete.