As the countdown begins to one of Milan's most significant fashion moments, the beating heart of Milan Fashion Week starts pulsing with excitement. This isn't just the usual affair but an edition brimming with surprises—from an extra digital date to ample space dedicated to young talent. Among the 173 events scheduled from September 17 to 23, here are those taking place at Superstudio venues:
· FENDI – September 17, Superstudio Maxi
FENDI takes the lead by inaugurating Milan Fashion Week at Superstudio Maxi. Showcasing the brand's elegance and creativity on the runway, it kicks off a week that promises to dazzle.
· Sprayground – September 18, Superstudio 13
Making its European debut at Superstudio 13, Sprayground hosts an event that fuses art, design, music, and pop culture, aiming to captivate streetwear enthusiasts.
· WHITE – September 19-22, Superstudio Più
Now a staple at Superstudio Più, the WHITE show presents the inaugural edition of “I’M TALENT SHOWROOM.” This new initiative, born from a collaboration with Istituto Marangoni, is dedicated to the dreams of emerging talents in the fashion industry.The week will wrap up in the digital realm with an event that explores the boundary between reality and virtuality, offering a new dimension for experiencing fashion.

Complete calendar of Milan Fashion Week 2024: https://milanofashionweek.cameramoda.it/it/calendar