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25/02/2022 | MILANFASHIONWEEK

THE MAXIMALISM OF DIESEL

Posted by: Federica Clari

Underground vibrations, pop quotes and a superstar parterre for the debut on the catwalks of Milan Fashion Week of Glenn Martens, Diesel's creative director, who presented, in the spaces of Superstudio Maxi, the collection for autumn/winter 2022-2023. The immense hall of Superstudio Maxi allowed the most spectacular and gigantic setting of the Milan Fashion Week.

It was one of the most awaited events of the week and the Diesel fashion show, that marked the return of the brand at MFW, did not disappoint the expectations. The front row (finally back in presence and without limitations of audience capacity) was the great occasions one. Starting with  the very Italian Melissa Satta and Elisabetta Canalis arriving to the singer Sangiovanni, with his fourth place at Sanremo Festival, up to the crew of rapper Gunna, acclaimed by fans at the exit of Superstudio Maxi in via Moncucco 35.
Fire red, sexy red, passion red, this was the color chosen for the setting. Carpeting in these tones covered almost the entire 7,500 square meters of the space, while the lights set everything on fire. Huge inflatables with the faces of real models, in winking poses, up to 7 meters high, dominated the long path of a hypothetical curved catwalk. The show is a real journey into the soul of the brand: it starts with denim in all its forms: sustainable and recycled, deconstructed and reassembled. On the runway we see oversized garments, tattered or reassembled, sensual lurex dresses on models who seem to arrive from another planet and headed towards an imaginary future. And it is a future (with clear references to the fashion of the early 2000s) made of joy, colors and creative madness, the one that closes the show with oversized outerwear in acid colors.


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