Interactions with art have always been a hallmark of Superstudio Più, located on Via Tortona, which has fostered collaboration and integration among different forms of creativity and communication since its inception. During Design Week, this becomes a strength and a mark of excellence, underscoring its uniqueness. In particular, Superstudio’s museum—the FLA, Flavio Lucchini Art Museum—is a large and unexpected exhibition space dedicated to works by the Group’s founder. These pieces speak of fashion, beauty, creativity, past, and future. During Milan Design Week, the museum transforms into a captivating location, hosting special design projects enhanced by dialogue with the surrounding artworks.  This has been the case for Carla Tolomeo's sculptural armchairs, Cappellini's bold and iconic pieces, Mara Bragagnolo's furniture designed for autistic children, and Rubelli’s artist-crafted armchairs painted by Lucchini upon the request of designers Nava/Arosio. For 2025, design and art will expand to other points, bringing visitors an extra dose of happiness. 

As every year, when planning the overall concept for the upcoming Design Week in Milan, the first step is to choose the theme of the year, which will guide the entire Superstudio Più event, the Superdesign Show 2025.
Celebrating 25 years of design is a major milestone for us, especially as we were the first to launch and drive the Fuorisalone phenomenon across various neighborhoods. It required a strong and meaningful idea, one that speaks to the times we’re living in. Perhaps we’ve found it.