THE YOUNG ONES AND THE EXPERTS
Who are the new creatives? What do they think? Where do they live and how do we get to know them? Discovering:
People&Stories was the exhibition dedicated to new design talents. By means of an object, presented in Superdesign Show’s latest edition, the creatives introduced themselves on the international design show starting from the story of their lives and projects. The collective by
Alessandro Guerriero, excellence of design and protagonist of the Alchimia revolution, where little men-sculptures guided the visitors towards the discovering of narrations on personalities and objects. Superstudio called up a group of experts (buyers, producers, journalists, architects, influencers). Stefano Boeri, Donatella Bollani, Franco Caimi, Silvia Nani, Roberto Palomba, Jo Squillo, Stefano Seletti, Paola Janelli and Gaia Trussardi have touched, observed and commented the objects, stimulating the designers towards the critical thought. The simple everyday objects conquered them, like the spaghetti metering device by Alberto Del Grosso, a captivating line; or the production of antique materials like stone plates, granites and pulverised volcanic rocks and recomposed by Alessandro Campesi; up to the luminous splendours by Oplamp of GianattiMattia that has been able to play through the repositioning of light. Also well-admired was the match lamp by Francesco Murano and the hard-tobalance wood table by Marco Maccagnan. The young authors had the special visibility thanks to e-Bay, ecommerce partner of the project, that gave the opportunity to all participants to enter the digital market.