The moment the Temporary Museum of Superstudio hosts for the first time the group exhibition of Thailand, it is almost a challenge. An unusual country in the design market, yet full of promises and with a very interesting point of view, a wise mix of craftsmanship, artefacts, tradition and desire for renovation.

In 2011, it is a little space in the Former Ansaldo of via Tortona, inside the complementary project “Innovation/Imagination” always curated by Superstudio in collaboration with SlideArt: a group exhibition with the best of Thai design and the winners of the prestigious DEmark (Design Excellence Award) that rewards design, innovation and functionality, all curated by the Thai researcher and designer Eggarat Wongcharit.
The following year, the group exhibition moves to Superstudio Più for three years in a row, taking up an important space and becoming a proper national pavilion also thanks to the important investments in support of the companies from the government...